You can’t be one of the country’s biggest Scottish festivals without a bold identity.

From naming and logo design to overall tone, we drew inspiration from the Scottish heritage right here in South Carolina. By combining words and typography drawn from true Celtic roots and designs influenced by the infamous Rampant Lion, the Gallabrae brand quickly came to life in a big way.

You can’t be one of the country’s biggest Scottish festivals without a bold identity.

From naming and logo design to overall tone, we drew inspiration from the Scottish heritage right here in South Carolina. By combining words and typography drawn from true Celtic roots and designs influenced by the infamous Rampant Lion, the Gallabrae brand quickly came to life in a big way.

Some call it guerilla marketing.
We prefer “Scottish Invasion”.

You can’t hide from heritage this strong. With nearly 20 years in business, we like to think we know a talkable opportunity when we see one. So when baseball season came back in full swing, we recognized the right audience at the perfect time and took on Fluor Field with a Scottish invasion of our own, complete with kilt-wearing mascots and family caber tossing. But we didn’t stop there. From tagging ATMs to dressing downtown statues, we made guerilla marketing a personal challenge – because that’s what the Scots would do.

Collaboration is brewing.

Branding beer for a local brewery is something to drink up. But what still has us buzzing, is that we helped create a festival big enough to have one. In 2015, we joined forces with Thomas Creek Brewery to create the first ever Gallabrae Scottish Ale. Cheers to that.

Collaboration is brewing.

Branding beer for a local brewery is something to drink up. But what still has us buzzing, is that we helped create a festival big enough to have one. In 2015, we joined forces with Thomas Creek Brewery to create the first ever Gallabrae Scottish Ale. Cheers to that.

TRADITION. ANY WAY BUT TRADITIONAL.

Making a big impact is easy when you’re talking about the Scots. Through print ads, TV, radio, web, and social media our goal has always been to go bigger than the year before. With bold imagery and gritty lines, we’re proud to say that after 10 years, it’s still working.

Creating stories that spread.

Sure, great swag is important, but that’s just the beginning. Year after year, we’ve gotten the chance to give new life to the same fun story through staff shirts, event programs, outdoor signage and so much more.